![]() Picking up a skirt steak wasn't easy, either. At one point, I found myself evaluating and squeezing a pile of tomatoes before realizing they were organic, and not the "regular" ones I needed. Though I had a shopping list and plan of attack, it took me longer to find the items I needed. Shopping at Safeway after the Fresh experience amplified the differences between online and in-person shopping. A search for tomatoes returns pages of options - canned, fresh, Roma, vine, organic, Hot House, you name it. The variety of local, national, and international grocery items on Fresh is astonishing. Though Amazon will refund unsatisfactory orders, replacing those items would require me to wait until the next day's delivery, or head to the local store and choose them for myself. Several of the vine tomatoes were also too mushy for my liking, echoing the worry I had upon ordering produce online. ![]() In the end, my skepticism about online produce was reinforced by the sad, inedible "ripe" avocado I received via Fresh. Freedom to choose was all mine, and chatting with fellow humans didn't hurt, either. There was even a nice employee unpacking bananas who let me choose from his new selection. While Amazon does let you choose between "ripe" and "not ripe" avocados, everything else is a gamble.Īt Safeway, I followed my usual routine, checking produce for ripeness and quality. Putting trust into the hands of robots and employees who aren't necessarily as observant isn't easy. As for oranges, the heaviest ones are always the juiciest. I like tomatoes on the firm side, while avocados should give just a little. Over the years, I've discovered little tricks for ensuring that a fruit or vegetable is just right. (Click to enlarge.)īut there's more to consider here than price. Shopping in-store allowed me to check produce items before adding them to my cart.
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